
About Us
Rooted in Nature, Inspired by the Wild
At Seventeen Acacia's, we are more than just an outdoor apparel brand. We are storytellers, conservation advocates, and adventurers driven by a deep love for the natural world.
Our Origin: Resilience Woven into Every Thread
Our brand draws inspiration from the iconic Acacia tree—a symbol of endurance in Africa's harshest landscapes—we craft outdoor apparel that embodies strength, sustainability, and untamed spirit. Like the Acacia, our clothing is designed to thrive, adapt, and inspire.

The Significance of Seventeen
A Journey Born in Satara
The number 17 is not just a number—it's a memory. It represents countless sunsets and wildlife encounters at Satara, our favourite camp in the Kruger National Park. This special place captured our hearts and ignited our passion for the African wilderness. Every garment we create carries the spirit of adventure, the whispers of nature, and the magic of those unforgettable moments.
Design Philosophy: Wild Inspiration, Conscious Creation
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Authentic representations of the African wilderness
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Storytelling pieces that connect you to nature
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Sustainable fashion that makes a difference
Our Mission: Wear Nature. Protect Nature.
We believe apparel can be a powerful tool for environmental awareness. By choosing Seventeen Acacia's, you're not just wearing a garment—you're supporting a global movement of conservation, sustainability, and nature appreciation.

Our Promise to the Planet
Our circular sustainability approach is more than a commitment—it's a promise. Each piece is carefully designed to minimize environmental impact, using organic materials that can be recycled or repurposed. The circle in our logo represents unity, continuity, and our dedication to protecting the earth's precious resources.